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Seller's Guide

Everything you need to know about selling on WiftHub

1. Getting Started as a Seller

Setting Up Your Seller Account

  1. Click "Join Free" and select "Seller" or "Both" as your account type
  2. Complete registration with your email and password
  3. Navigate to Dashboard β†’ Settings and ensure account type is set to "Seller" or "Both"
  4. Complete your Company Information (Dashboard β†’ Company Information)
  5. Set up your Storefront (Dashboard β†’ Storefront)
  6. Start listing your first products!

Important:

Complete your company profile and storefront before listing products. This builds trust with buyers and increases conversion rates significantly.

2. Setting Up Company Information

Navigate to Dashboard β†’ Company Information to complete your business profile:

Basic Information

  • β€’ Company Name: Your official business name
  • β€’ Business Type: Manufacturer, Wholesaler, Distributor, Trading Company, etc.
  • β€’ Year Established: When your company was founded
  • β€’ Company Description: Detailed overview of your business, products, and values

Contact Details

  • β€’ Address: Full business address
  • β€’ Phone: Business phone number
  • β€’ Email: Business contact email
  • β€’ Website: Your company website (if applicable)

Factory & Operations

  • β€’ Factory Size: Square meters of production facility
  • β€’ Number of Employees: Total staff count
  • β€’ Production Capacity: Monthly/annual output capabilities
  • β€’ Certifications: List all quality certifications (ISO, CE, FDA, etc.)

Business Terms

  • β€’ Payment Terms: T/T, L/C, PayPal, etc.
  • β€’ Shipping Terms: FOB, CIF, EXW, etc.
  • β€’ Lead Time: Average production and delivery timeframe

Pro Tip:

Complete profiles with certifications and detailed information receive 3x more inquiries than incomplete profiles!

3. Building Your Storefront

Your storefront is your digital showroom. Access it from Dashboard β†’ Storefront:

Storefront Images

  • Banner Image: Large header image (1920x400px recommended). Show your factory, team, or best products
  • Logo: Square company logo (400x400px recommended). Appears on all your products and messages
  • Gallery Images: Upload up to 10 images showcasing facilities, products, certifications, team

Storefront Content

  • β€’ Company Overview: Compelling description of your business strengths
  • β€’ Main Products: Highlight your best-selling or flagship products
  • β€’ Competitive Advantages: What makes your company unique
  • β€’ Certifications Showcase: Display quality certifications and awards
  • β€’ Contact Information: Make it easy for buyers to reach you

Storefront Best Practices:

  • βœ“ Use high-quality, professional photos (minimum 1200px wide)
  • βœ“ Update your storefront regularly with new products and news
  • βœ“ Showcase certifications prominently to build trust
  • βœ“ Include real photos of your facility and team
  • βœ“ Keep contact information up-to-date

4. Listing Products

How to Add Products

  1. Navigate to Dashboard β†’ Products
  2. Click the "Add New Product" button
  3. Fill in all product details (see below)
  4. Upload high-quality product images
  5. Set pricing and minimum order quantity
  6. Click "Save Product"
  7. Your product is now live and visible to buyers!

Product Information Fields

Basic Details

  • β€’ Product Name: Clear, descriptive name (e.g., "Industrial 3-Phase Electric Motor 5HP")
  • β€’ Category: Select from 12+ categories (Electronics, Machinery, Textiles, etc.)
  • β€’ Description: Detailed specs, features, applications, and benefits
  • β€’ Keywords: Searchable terms buyers use (comma-separated)

Pricing & Orders

  • β€’ Price: Enter amount in USD (automatically converts to other currencies)
  • β€’ Minimum Order Quantity (MOQ): Smallest order you'll accept
  • β€’ Unit: Piece, Set, Carton, Ton, etc.

Images

  • β€’ Upload multiple product images (minimum 3 recommended)
  • β€’ First image becomes the main product thumbnail
  • β€’ Use high-resolution images (minimum 800x800px)
  • β€’ Show product from different angles
  • β€’ Include product in use, packaging, and size comparisons

Product Listing Tips:

  • βœ“ Use specific, searchable product names
  • βœ“ Include all technical specifications and dimensions
  • βœ“ Add relevant keywords that buyers search for
  • βœ“ Price competitively based on market research
  • βœ“ Set realistic MOQs - lower MOQs attract more buyers
  • βœ“ Update product availability regularly

5. Managing Your Products

Access all your products from Dashboard β†’ Products:

View All Products: See complete product catalog in card or list view
Edit Products: Click "Edit" to update details, images, or pricing anytime
Delete Products: Remove discontinued or out-of-stock items
Search & Filter: Quickly find products in your catalog using search
Product Analytics: View which products get the most views and inquiries

Inventory Management:

Keep your product listings up-to-date. Mark items as out-of-stock or delete them if unavailable to maintain buyer trust.

6. Managing Seller Orders

Track orders from buyers at Dashboard β†’ Seller Orders:

Order Workflow

  1. Receive Order: New order appears in your Seller Orders with "Pending" status
  2. Review Details: Check buyer information, products, quantities, and special requests
  3. Confirm Order: Update status to "Processing" once you accept and begin preparation
  4. Prepare & Ship: Package products and arrange shipping
  5. Update Status: Change to "Shipped" with tracking information
  6. Delivery Confirmation: Mark as "Delivered" once buyer confirms receipt

Order Management Features

  • β€’ View all order details including buyer contact information
  • β€’ Update order status through each fulfillment stage
  • β€’ Add tracking numbers for shipped orders
  • β€’ Message buyers directly about their orders
  • β€’ View order history and analytics
  • β€’ Handle cancellations and refunds if needed

Important:

Respond to orders within 24 hours and ship within your stated lead time. Fast, reliable fulfillment leads to better reviews and repeat customers.

7. Communicating with Buyers

Using the Messaging System

Access messages from Dashboard β†’ Messages or the Messages icon in navigation:

  • β€’ Receive inquiries about your products
  • β€’ Respond to quote requests
  • β€’ Answer questions about specifications and pricing
  • β€’ Negotiate terms and conditions
  • β€’ Provide order updates and tracking information

Response Time Matters:

Buyers prefer suppliers who respond within 24 hours. Fast responses lead to higher conversion rates and better reviews.

Communication Best Practices

  • βœ“ Respond to all inquiries within 24 hours
  • βœ“ Be professional, courteous, and detailed in responses
  • βœ“ Provide clear pricing, MOQ, and shipping information
  • βœ“ Answer questions thoroughly to build confidence
  • βœ“ Follow up on quotes after 3-5 days if no response
  • βœ“ Keep all communications on WiftHub for record-keeping

8. Reviews & Ratings

Building a strong reputation is crucial for success on WiftHub:

How Reviews Work

  • β€’ Buyers can rate your products and service after receiving orders
  • β€’ Ratings include overall score (1-5 stars) and written comments
  • β€’ Reviews appear on your storefront and product pages
  • β€’ You can respond to reviews to address concerns or thank buyers
  • β€’ Higher ratings lead to better visibility in search results

Improving Your Ratings

Product Quality

Ensure products match descriptions and meet quality standards

Fast Shipping

Ship within promised timeframes with secure packaging

Clear Communication

Respond promptly and provide detailed information

Professional Service

Handle issues promptly and maintain professionalism

Responding to Reviews:

Always respond to reviews, especially negative ones. A professional response shows you care about customer satisfaction and can turn unhappy buyers into repeat customers.

9. Analytics & Performance

Track your performance from Dashboard β†’ Overview:

Total Products: Number of products listed
Orders Received: Total orders from buyers
Messages: Unread inquiries and conversations
Profile Views: How many buyers viewed your storefront
Product Performance: Which products get the most views and inquiries

Using Analytics to Grow

  • β€’ Identify your best-performing products and list similar items
  • β€’ Monitor inquiry-to-order conversion rates
  • β€’ Track response times and aim to improve
  • β€’ Analyze seasonal trends in your product categories
  • β€’ Compare your performance month-over-month

10. Seller Account Settings

Manage your seller preferences at Dashboard β†’ Settings:

Notification Preferences

  • β€’ Enable email notifications for new orders
  • β€’ Get alerts for new messages and inquiries
  • β€’ Receive reviews and rating notifications
  • β€’ Set up quote request alerts

Currency & Display

  • β€’ Set your preferred currency (prices auto-convert for buyers)
  • β€’ Toggle dark mode for comfortable viewing
  • β€’ Customize dashboard layout preferences

Security Settings

  • β€’ Update password regularly
  • β€’ Review login activity
  • β€’ Enable two-factor authentication (coming soon)

Tips for Successful Selling

Optimize Product Listings

Use clear titles, detailed descriptions, high-quality images, and competitive pricing. Include all specifications and keywords buyers search for.

Build Your Reputation

Deliver quality products on time, communicate professionally, and provide excellent service. Positive reviews drive more sales.

Respond Quickly

Fast response times (within 24 hours) dramatically increase conversion rates and build buyer confidence in your business.

Update Regularly

Keep inventory current, add new products, update pricing, and refresh your storefront. Active sellers rank higher in search results.

Need Seller Support?

Our seller success team is here to help you grow your business.

Contact Seller Support